https://philol-journal.sfedu.ru/index.php/sfuphilol/issue/feed Proceedings of Southern Federal University. Philology 2025-06-30T14:24:55+03:00 Изотова Наталья Валерьяновна nvizotov@yandex.ru Open Journal Systems <p><img style="float: left; margin-right: 10px; width: 180px; height: 261px;" src="https://philol-journal.sfedu.ru/public/site/images/philolavk/Zhurnal.jpg" alt="Cover" /></p> <p>The journal focuses on applied science; peer-reviewed, issued in Russian (4 issues per year); has a subscription index in the Russian Post catalog.</p> <p>The journal covers fundamental and applied research in philology (linguistics and literary studies), teaching methods of the Russian (including that as a foreign language) and foreign languages, literature, and journalism.</p> <p>The journal publishes scientific articles, materials of conferences, symposia, round tables, information on scientific events, reviews, research reports, translations of foreign authors’ works, and other research materials.</p> <p>The edition informs the readers on the current state and prospects of the development of philological science in Russia and abroad. The journal is of interest for researchers, university lecturers, college and secondary school teachers, post-graduate students, candidate and doctoral students. The edition is distributed to the leading scientific and educational institutions of the Russian Federation and abroad, national libraries, scientific funds, and other structures and institutions of the science-and-education scope.</p> <p>The high quality of studies is provided not only by the researchers of the Southern Federal District but also by leading researchers of universities and scientific organizations in other regions and abroad.</p> <p> </p> <hr /> <table style="width: 95%;" cellspacing="2" cellpadding="2" align="center"> <tbody> <tr> <td style="width: 30%; vertical-align: top;"> <p><a href="https://philol-journal.sfedu.ru/index.php/sfuphilol/about/submissions#authorGuidelines">Publication procedure</a></p> <p><a href="https://philol-journal.sfedu.ru/index.php/sfuphilol/about/editorialPolicies#peerReviewProcess">Review procedure</a></p> <p><a href="https://philol-journal.sfedu.ru/index.php/sfuphilol/about/editorialTeam">Editorial of the journal</a></p> <p><a href="https://philol-journal.sfedu.ru/index.php/sfuphilol/about/contact">Contacts</a><br /> </p> </td> <td style="text-align: center;"> <table cellspacing="1" cellpadding="1" align="center"> <tbody> <tr> <td> <a href="http://elibrary.ru/title_about.asp?id=26691" target="_blank" rel="noopener"><img style="width: 120px; 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width: 120px; height: 40px;" src="https://philol-journal.sfedu.ru/public/site/images/philolavk/DOAJ.png" alt="" /></a></td> <td> <a href="http://www.crossref.org/" target="_blank" rel="noopener"><img style="text-align: start; width: 120px; height: 40px;" src="https://philol-journal.sfedu.ru/public/site/images/philolavk/CrossRef1.jpg" alt="" /></a></td> </tr> </tbody> </table> </td> <td style="width: 40%; vertical-align: top;"> <p>ISSN 2312-1343 (e-version)<br />ISSN 1995-0640 (printed version)</p> <p>47183 (subscription index in “Russian Post” catalogue)</p> <p>Impact-factor of Russian Science Citation Index 2023 0,559 (two-year)</p> <p>Impact-factor of Russian Science Citation Index 2023 0,196 (five-year)</p> </td> </tr> </tbody> </table> <p> </p> <p> </p> https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2073 THE POETICS OF FEAR IN THE SHORT STORIES BY V. F. ODOEVSKY AND E. T. A. HOFFMAN: CONVERGENCE AND ESTRANGEMENT 2025-06-30T12:54:58+03:00 Elizaveta M. Perevalova perewalowa.elizaveta@yandex.ru <p>https://doi.org/10.18522/1995-0640-2025-2-90-100</p> <p>The article examines the similarities and differences in the artistic embodiment of the motif of fear in V.F. Odoevsky and E.T.A. Hoffman. The material of the study is the short stories by V.F. Odoevsky from the novel “Russian Nights” (“The Ball”, “The Last Suicide”, “The Mockery of the Corpse”) and the novellas by E.T.A. Hoffman (“The Sandman” and “The Deserted House”). Traditionally, the “dreadful” element in artistic texts is examined through such formalcontent categories as imagery and motifs. However, this time attention should be paid to the subjective, communicative nature of fear and it`s connection with the structural features of the artistic world. In connection with that the analysis of the chronotope, the system of points of view and the&nbsp;narrative instances was carried out. The investigation allows us to establish that in both writers fear is caused by the collision of material and ideal. The differences are manifested in the concept of this conflict and its capture by artistic means. Thus, Odoevsky abandons the category of the irrational and opposes spaces of different axiological significance, retains the highest spiritual authority and uses a narrative strategy of “exposure”, presenting a sharp conflict objectively existing. The fear in Hoffmann's texts is associated with the instability of the boundary between rational and irrational at the level of the microcosm and macrocosm, the absence of a higher spiritual authority, as well as a special narrative strategy of “hiding” objective information about the world.</p> <p>Key words: dual conception of reality, fear, chronotope, point of view, artistic philosophy, F. Odoevsky, E. T. A. Hoffman</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Elizaveta M. Perevalova https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2074 RUSSIAN MYTH ABOUT DON QUIXOTE IN THE NOVEL “AELITA” BY A. TOLSTOY 2025-06-30T13:02:05+03:00 Daria V. Ponomareva dvponomareva@sfedu.ru <p>https://doi.org/10.18522/1995-0640-2025-2-101-112</p> <p>The article is devoted to the first analysis of the peculiarity of interpretation of the Russian myth about Don Quixote in the novel “Aelita” by A. Tolstoy. The rebellion of the dreamerheroes against imperfect reality is associated in the novel with the problem of self-identification. The journey to Mars of the thinker Elk and the figure of Gusev becomes not so much a search for a wonderful place as a wandering in search of their own place in a rapidly changing reality. The intellectual Elk, embodying the idea of scientific service, and Gusev, a native of the people, a quixotic revolutionary, an owner of active creative energy, are necessary for each other on the path of self-determination. It is important not only to advance the heroes along the path of self-realization, but also to move towards each other. The relationships I - other has been established between the “scientist” Elk and the “non-scientist” Gusev, where recognition and understanding of the value system of the other leads to recognition of oneself. The journey-search for heroes ends with the acquisition of personal happiness&nbsp;and the realization of one's destiny, which contributes to the achievement of the common good in the future.</p> <p>Key words: Russian Don-Quixotism, myth of Don Quixote, A. N. Tolstoy, impostor, rebel, superfluous man, wanderer, fiction</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Daria V. Ponomareva https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2077 THE “TEXT OF FATE” IN THE AUTOBIOGRAPHICAL NARRATIVES OF WRITERS OF THE MODERN ERA (USING THE EXAMPLE OF A COLLECTION OF QUESTIONNAIRES BY F. FIEDLER'S “THE FIRST LITERARY STEPS: AUTOBIOGRAPHIES OF MODERN RUSSIAN WRITERS”) 2025-06-30T13:22:31+03:00 Elena A. Selyutina L22502@yandex.ru <p>https://doi.org/10.18522/1995-0640-2025-2-113-123</p> <p>The article provides the analysis of the narratives of professional writers in the collection of questionnaires by F. Fiedler's “The First Literary Steps: Autobiographies of Modern Russian Writers” (1911) from the point of view of universal ways of conceptualizing the writer's fate. Questionnaires (questionnaires) are a new genre for the modern era, used in publications of different status, where subjectivity was primarily appreciated. The author concludes that despite the difference in the position of writers in the artistic processes of the modern era, narratives of self-reflection tend to unify, placing the ontology “fate” and its possible roles in human life in the main position. The question frame of the questionnaire F. Fiedler focuses on a number of conventions adopted in society in relation to contemporary writers, as well as on social attitudes formed in previous eras, which consider it to be important to appeal to the direct speech of writers. The research of the autodocumentary texts of the modern era on the example of the genre of the questionnaire-autobiography of a writer turns out to be important for determining the universal models of egoization peculiar to writers of this time. The public self-reflection of the authors depends not only on the narrative framework proposed by F. Fiedler, but also tends to fictionalize in world construction and world representation, focusing on the scheme of an adventurous novel. Therefore, writers see the “fatality” of their life choices, describe their path to writing as trials, unexpected plot twists and the nonaccidental intervention of fate.</p> <p>Key words: questionnaire of the writer, Russian modernism, ego narrative, media discourse, speech genres, Fedor Fiedler, literary autobiography, autobiographical practices, ontologeme “fate”, adventurous novel</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Elena A. Selyutina https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2078 THE MOTIVE OF SELF-SACRIFICE IN M. ZHUKOVA AND M. VOSKRESENSKY'S PROSE: IMITATION OR CONTINUATION 2025-06-30T13:29:55+03:00 Natalia P. Ivanova nplechova@yandex.ru <p>https://doi.org/10.18522/1995-0640-2025-2-124-133</p> <p>The article is devoted to the question of imitation or continuation of the motive of self-sacrifices in belletristic prose of now forgotten writers of the 1830s and 1850s: M. S. Zhukova and&nbsp; I. Voskresensky. Zhukova’s work is considered as women’s prose, along with the works of E. Gan, E. Tur, Yu. Zhadovskaya, K. Pavlova, and others. Voskresensky was known to the public as the author of entertaining melodramatic novels. Contemporaries of the great classics (A. S. Pushkin, N. V. Gogol, A. S. Griboyedov), Zhukovа and Voskresensky largely drew inspiration from them, refracting their images in their own way in their works. The analysis of the novels of the same names, written by these authors, demonstrate continuity of the author's creation: both writers recognize women's right to independence from a man. The motive of self-sacrifices confirms ability of women-characters to have high moral feelings and acts to save the honor of a loved one. Appeal of the writers to motive of self-sacrifices is due to attention to the fate of women. Comparison of texts reveals the similarity of the authors' views on the possibility of independent woman's life from a man in the mid-19th century. It has proved that the authors' work demonstrates continuity.</p> <p>Key words: motive, prose, self-sacrifice, belletristic, hero, story, novel</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Natalia P. Ivanova https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2079 LITERARY DIALOGUE OF WRITERS OF THE ERA OF “TIMELESSNESS”: N.P. WAGNER AND A.P. CHEKHOV 2025-06-30T13:41:36+03:00 Varvara A. Statsenko varsta2001@mail.ru <p>https://doi.org/10.18522/1995-0640-2025-2-134-147</p> <p>The study of literary contacts of writers is the key to reading the cultural code of an epoch and a specific historical period. In the interaction of the two worldviews of the authors, new meanings are born and ideas that are already circulating in society are deepened. In this context, the nature of the dialogical relations between the writers of the 1870s and 1880s A.P. Chekhov and N.P. Wagner is considered. They were writers of the same cultural and historical epoch. The first came to literature in the early 1870s, being a famous zoologist and professor at St. Petersburg University, the second began to engage in literary work while studying at the medical faculty at the end of that decade to help a family that had moved to Moscow from Taganrog. The writers are completely different in terms of their talents and the nature of their literary activities, but they nevertheless reflected the common features of their era, willingly or unwittingly entering into a literary dialogue with each other. The cultural-historical and comparative-typological approach to their works allows us to determine the degree of influence on each other's work and identify a range of common themes: wealth and poverty, material and spiritual poverty, faith and science, difficult childhood, spiritualism. Close and individual positions in the worldview and literary style of the writers are revealed.</p> <p>Key words: N. P. Wagner, A. P. Chekhov, literary dialogue, literature of the era of “timelessness”, literary fairy tale, objective narration</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Varvara A. Statsenko https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2080 THE POSSIBILITIES OF USING NEURAL NETWORKS IN THE PEDAGOGICAL PROCESS (THE PRACTICE OF SPEAKING IN ENGLISH AMONG UNDERGRADUATE STUDENTS) 2025-06-30T13:48:57+03:00 Denis A. Drozdov drozdoff.english@yandex.ru <p>https://doi.org/10.18522/1995-0640-2025-2-150-159</p> <p>The article analyzes the peculiarities of teacher's work with neural networks which provide an opportunity for practicing speaking skills in English classes. The use of neural network technologies during the teaching process helps the teacher to diversify learning by adding interactive tasks generated by artificial intelligence to traditional methods and approaches. The article analyses the capabilities of AI-based resources such as Twee, ChatGPT, Simple class and Elevenlabs. It shows exactly which tasks for the development of speaking skills can be generated using these resources, as&nbsp;well as how neural networks can be used during the lesson and for preparing for the upcoming lesson. The paper reflects on the experience of teaching English using neural networks to undergraduate students.</p> <p>Key words: neural network, artificial intelligence, English language teaching, speaking practice, chatbots</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Denis A. Drozdov https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2081 THE METHOD OF OBSERVING THE LANGUAGE AND THE PROBLEM OF REVIVING THE BEST DOMESTIC TRADITIONS 2025-06-30T13:56:22+03:00 Olga A. Scriabina olgaskr1@mail.ru <p>https://doi.org/10.18522/1995-0640-2025-2-160-169</p> <p>The article deals with and analyzes an actual, methodologically significant problem, reflecting the author's ideas about what are the vectors of development of modern methods of teaching Russian language as native. The title of the article emphasizes the importance of studying the</p> <p>&nbsp;</p> <p><sup>∗</sup> © Скрябина О. А., 2025</p> <p>Russian methodological tradition, its productive methods and techniques in teaching the national language. The relevance of the problem is due to a number of reasons, among which there is the diminution of teaching methods focused on the peculiarities of the national language and the character and mind of the student, the exaggeration of the importance of the so-called “know-how” borrowed from the methods of RFL and methods of teaching a foreign language. The aim of the study is to prove the productivity of the method of teaching language observation. F.I. Buslaev is a founder of the method, further it was picked up by his successors-scientists of the 19th-20th centuries, among them there is A.M. Peshkovsky, F.F. Fortunatov, D.N. Ovsyaniko-Kulikovsky, F.F. Fortunatov, M.V. Panov, A.V. Dudnikov and others. The method of the language observation is analyzed in the context of ideas about national priorities in teaching the native language; the history of the issue is given, the relevance and productivity of the observation method is proved; a description of observation as a psychological phenomenon is presented; the educational, developing potential of the named method is considered; examples of the implementation of the teaching method in practice are given. The work uses theoretical research methods: analysis, synthesis, generalization. The research of linguists, psychologists, methodologists and cultural scientists were used as sources.</p> <p>Key words: observation method, Russian language, education, tradition</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Olga A. Scriabina https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2082 STROKES TO THE SPEECH PORTRAIT OF A STUDENT FROM TURKMENISTAN: LINGUO-METHODOLOGICAL ASPECT 2025-06-30T14:02:07+03:00 Armine A. Grigoryan ааgrigoryan@sfedu.ru Evgenia B. Popkova evpopkova@sfedu.ru <p>https://doi.org/10.18522/1995-0640-2025-2-170-182</p> <p>The speech portrait of a Turkmen speaking student who has come to study at a Russian university is described in the article. It identifies the linguistics, speech, psychological and pedagogical characteristics. The factors shaping the linguistic personality of the future Russian language teacher are determined. A comprehensive description of the speech portrait of a Turkic-speaking representative will help educators implementing the educational process to optimize the teaching content and to choose the methods, techniques and technologies that will contribute to the formation and acquisition of the competencies necessary for interpersonal and professional interaction of this contingent of students.</p> <p>Key words: speech portrait, Russian as a foreign language, Turkmen speaking student, aspects of language, types of speech activity, psychological and pedagogical characteristics</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Armine A. Grigoryan, Evgenia B. Popkova https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2083 DEVELOPING THE SKILL OF ANALYZING GENETIC RELATIONSHIPS IN LITERATURE AND PAINTING AMONG PHILOLOGY STUDENTS BY MEANS OF A PROBLEM LECTURE: AN EXAMPLE OF THE FORMATION AND DEVELOPMENT OF THE CANON OF THE IMAGE OF A BEAUTIFUL LADY (PART 1. ANTIQUITY 2025-06-30T14:14:43+03:00 Elena L. Dashko dashko_elena@mail.ru Elena V. Khomenko nikita1390@yandex.ru <p>https://doi.org/10.18522/1995-0640-2025-2-183-192</p> <p>The aim of the article is to identify the didactic potential of a problem lecture in the work on the formation and development of philological students' skills in analyzing genetic relationships in literature and painting (using the example of the formation and development of the image of a Beautiful Lady). The research is intended for teachers of literature and art who introduce the experience of an intermediate approach to understanding artistic phenomena. During the problem lecture, the features of the canon of the image of a Beautiful Lady in various historical epochs are highlighted, the specifics of the transformation of the canon and its causes are traced. With the help of problematic situations, tasks and questions, students are involved in partially exploratory activities that allow them to develop theoretical thinking, dialectical and heuristic abilities, artistic and communicative skills, and stimulate their cognitive activity. The first part of the article offers methodological recommendations for studying the formation and development of the canon of the Beautiful Lady in the era of Antiquity.</p> <p>Key words: intermediate analysis, genetic connections, problem lecture, canon, DNA images, image of a Beautiful Lady</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Elena L. Dashko, Elena V. Khomenko https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2065 COMMUNICATION STRATEGY OF FAKE INFORMATION 2025-06-30T11:50:43+03:00 Lilia V. Moiseenko liliamoiseenko@gmail.com Roman V. Trofimov mail@romantrofimov.ru <p>https://doi.org/10.18522/1995-0640-2025-2-10-24</p> <p>The article highlights the lexical and semantic group “fake” based on the material of the Russian and Spanish languages, describes the syntagmatics and the field of functioning (non-fiction texts) of the word “fake”. The aim of the study is to identify the causes of the fake information, as well as strategies and tactics of programmed influence on the addressee with the help of fakes. Two the most common types of fake have been identified: tainment fakes and destructive fakes. Linguistic and pragmatic analysis of destructive fakes revealed discrediting speech strategies of negativization, stigmatization, creating the image of the enemy, cognitive transformation in order to change beliefs and values during the geopolitical and political confrontation. Changing circumstances of time, place, actors, unreliability of witness statements of news events, etc. are used as discrediting tactics.</p> <p>Key words: fake, fake information, tainment fakes, destructive fakes, discrediting speech strategies and tactics</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Lilia V. Moiseenko, Roman V. Trofimov https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2067 POLYCODE TEXT IN EDUCATIONAL DISCOURSE: PARTICULARITY AND FUNCTIONING OF THE COMPONENTS 2025-06-30T12:06:50+03:00 Tatyana V. Ulyanova ulyanova@sfedu.ru Anna V. Shi chenggong888@mail.ru <p>https://doi.org/10.18522/1995-0640-2025-2-25-35</p> <p>This study is in the field of work on portraiture of textbooks in order to develop concepts of modern educational texts. The object of the study is an educational polycode text, its special structure allows us to achieve effective results using it in the process of learning. The analysis of modern textbooks on Russian as a foreign language shows that there are educational polycode texts. The classification of non-verbal elements has been developed, used in these texts, the functions performed by the elements of each type were determined.</p> <p>Key words: polycode text, semiotically complicated text, semiotic systems, portraiture of textbooks, design concept of a textbook, educational discourse</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Tatyana V. Ulyanova, Anna V. Shi https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2068 LINGUOPOETIC SEMANTICS OF BUTTERFLY IMAGE IN PORTUGUESE LYRICS OF 17th-20th CENTURIES 2025-06-30T12:16:34+03:00 Varvara A. Makhortova varvara2504@mail.ru Marina V. Kutyeva marku2006@yandex.ru <p>https://doi.org/10.18522/1995-0640-2025-2-36-48</p> <p>The purpose of the study is to identify the variety of semantic realizations and the gradual complication of the butterfly image in the poetry of the most representative Portuguese writers of the 17th-20th centuries. Among them are Almeida Garrett, Cesario Verde, Florbela Espanca, Fernando Pessoa and other original representatives of Baroque, Romanticism, Symbolism and Modernism. In Portuguese poetry of the 17th-18th centuries (Jerónimo Bahia, Manuel du Bocage) the image of a butterfly appears as the emblem of a young man in love and acts as part of a bucolic landscape – the background for pastoral subjects. Later, the butterfly acts as an allegory of lightness and freedom, feelings of nostalgia and longing (saudade); in addition, it is uniquely associated with the soul: not peaceful, but anxious, confused, crazy and longing. The modernist F. Pessoa interprets the butterfly as a manifestation of two worlds – the real and the inner, intimate. In the twentieth century, psychological motives become a priority, however, traditional meanings remain, undergoing reinterpretation. As a result of the research, the linguopoetic specificity of the butterfly image is determined, which is realized in a variety of symbolic meanings and associative connections. The authors conclude that its semantic development is conditioned by two opposing trends: continuity and innovation.</p> <p>Key words: Portuguese poetry, linguistic and poetic semantics, context, borboleta / butterfly, metaphor, symbolism, image</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Varvara A. Makhortova, Marina V. Kutyeva https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2069 INDEFINITE-PERSONAL ‘MAN’ STRUCTURES IN OLD ENGLISH 2025-06-30T12:27:05+03:00 Elena V. Razumnykh amilano80@mail.ru <p>https://doi.org/10.18522/1995-0640-2025-2-49-60</p> <p>The paper focuses on the specific features of the indefinite-personal syntactic structures with ‘man’-pronoun in Old English. The epic poem ‘Beowulf’ and Anglo-Saxon Chronicles provide valuable research material, as they help reconstruct the language potential of the selected structures in various literary genres. The continuous sampling and contextual analysis methods revealed considerable differences in frequency, meaning, and style of ‘man’-structures between the texts. The development of indefinite-personal structures in Old English is assumed to be underpinned by the semantic and grammatical transformation of the noun ‘man’ and fostered by the human-centered, or anthropocentric, view of the world as perceived by the Anglo-Saxons.</p> <p>Key words: Old English, indefinite-personal structures, semantic transformation, grammaticalization, anthropocentric worldview</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Elena V. Razumykh https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2070 EPITHETATION OF THE CONCEPTS “LIGHT” AND “DARKNESS” IN M. TSVETAEVA’S TEXTS 2025-06-30T12:36:16+03:00 Sergey A. Gubanov gubanov5@rambler.ru <p>https://doi.org/10.18522/1995-0640-2025-2-61-68</p> <p>The relevance of the research is determined by the active development of cognitive lingvopoetics. The paper clarifies the meaning of the term “epithetation”, draws attention to its cognitive nature, conditioned by the blending of mental spaces of the components of the epithet complex. The analysis of the epithetation of the key concepts of M. Tsvetaeva's texts - light and darkness - is carried out. As a result of the conducted research, it was found that M. Tsvetaeva's texts are distinguished by linguistic reflection, which is reflected in a stable tendency to cognitive redistribution of attributes between the concept and the object associated with it. Epithetation often has substantive verbalization. It shows that the logic of epithetation in the poet's texts is conditioned by the situational choice of the attributive-predicative feature, which has significant discrepancies with the usual word usage (light and darkness complement each other, changing evaluative meanings). The use of the cognitive-semantic&nbsp;method in the analysis of epithetation allows us to evaluate the mechanisms of metaphor formation from new positions.</p> <p>Key words: epithetation, Marina Tsvetaeva, concept “light”, concept “darkness”, individual style, epithet complex</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Sergey A. Gubanov https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2071 ITEMS OF THE LEXICAL-THEMATIC GROUP “SOCIAL AND POLITICAL SYSTEM” AS TOOLS OF HISTORICAL STYLIZATION IN THE NOVEL “KOSHCHEI THE IMMORTAL” BY A. VELTMAN 2025-06-30T12:41:45+03:00 Tikhon V. Pavlov pavlt98@mail.ru <p>https://doi.org/10.18522/1995-0640-2025-2-69-79</p> <p>The article is devoted to the study of the structure and content of the lexcal-thematic group “Social and political system” in the novel. The units of this group, words, terminological phrases are considered as a part of subgroups united by narrower subjects (names of titles of power, names of ranks, names of estates, names of units of political-territorial division, etc.). The article provides the&nbsp;analysis of the semantics of the linguistic units used by A. Veltman, taking into account the context and the author’s notes to the novel. By using data from Russian historical and explanatory dictionaries, it is possible to show that the majority of units in the considered lexical-thematic group were taken by the writer from ancient Russian texts, however, some words are used in a peculiar way, because their meanings in the novel do not coincide with those meanings, recorded in the dictionaries.</p> <p>Key words: Veltman, “Koshchei the Immortal”, stylization of the Old Russian language, lexical-thematic group, Russian language of the 19th century, language of the historical novel</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Tikhon V. Pavlov https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/2072 DIFFICULTIES IN TRANSLATION ADAPTATION OF THE MAIN ADVERTISING TEXT OF ENGLISHLANGUAGE LUXURY GOODS AND SERVICES 2025-06-30T12:47:21+03:00 Lyudmila M. Zholos zholos@sfedu.ru Maksim V. Ivchenko mvivchenko@sfedu.ru <p>https://doi.org/10.18522/1995-0640-2025-2-80-88</p> <p>Translation adaptation of advertising texts is one of the most complex processes in translation, which is very important for the general and personal perception of advertisement by native speakers of a particular linguistic culture. In our opinion, translation adaptation is important when translating the main advertising text, since it contains the main description of the product or service to which manufacturers and advertisers are trying to attract the attention of potential buyers. It is important to note that adequate translation adaptation of the advertising text has a direct impact on the demand and popularity of the advertised product (service) among consumers.</p> <p>Key words: advertising, main advertising text, translation, translation adaptation of the text</p> 2025-06-30T00:00:00+03:00 Copyright (c) 2025 Lyudmila M. Zholos, Maksim V. Ivchenko