LANGUAGE GAME IN THE FRENCH ADVERTISING DISCOURSE: MEANS OF ITS CREATION AT DIFFERENT LANGUAGE LEVELS. Proceedings of Southern Federal University. Philology, [S. l.], v. 26, n. 3, p. 70–77, 2022. Disponível em: https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/1761. Acesso em: 11 may. 2026.