Secondary Colour Terms in British Beauty Products: Structure, Semantics, Word-formation

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Abstract

The article deals with cultural, structural and semantic peculiarities of secondary colour terms used in British beauty products. A secondary colour term may be significant aesthetically, culturally, socially, historically, psychologically and linguistically.  Secondary colour terms of beauty products reflect people’s experience, mentality, their interpretations of objective reality, their cultural traditions and language features. Such terms may be both universal and ethnospesific. The largest thematic groups of colour terms under analysis are the following: «colours», «flowers», «natural phenomena», «jewels». Minor thematic groups are «monarch», «sweets», «fauna». The most productive word-formation means are word-composition, affixation, blending, shortening.

Key words: a colour term, secondary colour term, cultural linguistics, beauty products, semantics, structure, word-formation, thematic group.

DOI 10.18522/1995-0640-2020-3-67-75

Author Biographies

  • Ekaterina A. Redkozubova , Southern Federal University

    Ph.D. of Philology, professor of theory and practice of the English language dpt. Institute of philology, journalism and Cross-Cultural Communication. Southern Federal University

  • Elena A. Panteleeva , Southern Federal University

    post-graduate student. Institute of philology, journalism and Cross-Cultural Communication. Southern Federal University

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Published

2020-09-22

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Section

LINGUISTICS

How to Cite

Secondary Colour Terms in British Beauty Products: Structure, Semantics, Word-formation. (2020). Proceedings of Southern Federal University. Philology, 2020(3), 67-75. https://philol-journal.sfedu.ru/index.php/sfuphilol/article/view/1515