THE MULTIDIRECTIONAL EVALUATIVE INTERPRETATION OF THE CONCEPT OF “EUROPEAN IDENTITY” IN GERMAN MASS MEDIA
Abstract
https://doi.org/10.18522/1995-0640-2026-3-102-113
The aim of this article is to investigate the multidirectional evaluative interpretation of the conceptually significant notion of “European identity” on the basis of a German newspaper corpus. The study of the European identity discourse has revealed the communicative-pragmatic features of primary and secondary collocators, which indicate the sharply polemical nature of constructing European identity as a unifying political concept. The ambivalent character of the evaluative interpretation of European identity, established during the analysis, points to the predominance of strategies of doubt, distrust, disappointment, and even rejection of the idea of European unity.
Key words: European identity, German mass media, discourse analysis, political concept, ambivalent evaluativeness
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Copyright (c) 2026 Svetlana V. Serebriakova, Anatoliy A. Serebriakov

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